Spotify’s prompted playlist feature will now work for podcasts, too

Spotify said today that it is expanding its AI-powered feature to create playlists, called Prompted Playlist, to include podcasts as well. The company started testing the Prompted Playlists feature in New Zealand late last year with a focus on creating music-based lists. This year, the company launched the feature in new geographies, including the U.S., Canada, the U.K., Ireland, Australia, and Sweden. Now, the beta feature will enable premium users in all these markets to create AI-aided playlists for podcasts in English. Users can tap on “Create” and select the “Prompted Playlists” option to get started and add a prompt such as “Make a playlist of True Crime podcasts I would be interested in. Add highly rated series I might have missed, especially ones full of twists and turns.” Image Credits: SpotifyImage Credits:Spotify Users can also select the frequency at which the playlists are updated, with options including daily, weekly (with a selection of days), and doesn’t update. The company said that when a particular episode is added to your playlist, it will carry a short note indicating why it was included in your list. “Podcast fans are always looking for their next great listen. Prompted Playlist makes discovery feel effortless and personal. For creators, it unlocks powerful new opportunities for discovery, bringing both back catalog and new episodes to audiences who are actively signaling what they want to hear,” Lizzy Hale, Spotify’s Global Head of Podcast Editorial, said in a statement. Spotify noted that more than 34 million podcasts are discovered for the first time every week on Spotify. The company is leaning into aiding more podcast discovery with this new AI-powered feature. It said that users might see Prompted Playlists created by Spotify’s culture team on their home screen, which can be easily customized by tweaking the prompt. The audio streaming company has been making tweaks to its platform to be more podcast-friendly. Earlier this year, it lowered the criteria for monetization for video podcasts. Under the new rules, creators need to have three published podcasts, 2,000 consumption hours over the prior 30 days, and at least 1,000 engaged listeners over the last 30 days. During its Q4 2025 earnings call in February, co-CEO Alex Norström said that there were over 530,000 video podcasts on the platform. Techcrunch event This Week Only: Up to $482 savings for Disrupt 2026 Offer ends April 10, 11:59 p.m. PTYour next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to secure these savings.

This Week Only: Up to $482 savings for Disrupt 2026 Offer ends April 10, 11:59 p.m. PTYour next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to secure these savings. San Francisco, CA | October 13-15, 2026 REGISTER NOW Topics ai playlists, Apps, podcasts, Spotify Ivan Mehta Ivan covers global consumer tech developments at TechCrunch. He is based out of India and has previously worked at publications including Huffington Post and The Next Web. You can contact or verify outreach from Ivan by emailing im@ivanmehta.com or via encrypted message at ivan.42 on Signal.

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