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Memory Stock Boom Seen Resilient to Threat From New Google Tech

Kurt Schussler
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⚡ Quantum Brief
Memory chip stocks dipped sharply after Google unveiled a breakthrough data compression technique, raising fears of reduced demand for physical storage. SK Hynix, Micron, and Kioxia all saw declines exceeding 4%. The selloff reflects investor concerns that Google’s innovation could shrink reliance on traditional memory chips, particularly in AI and cloud storage sectors where compression efficiency is critical. Analysts downplay long-term risks, calling the drop a short-term overreaction rather than a fundamental threat to the $200B+ memory market, which remains essential for high-performance computing. Google’s technique, while advanced, faces adoption hurdles, including compatibility with existing infrastructure and latency trade-offs, limiting immediate disruption to chipmakers’ revenue streams. The episode highlights how quantum-adjacent software advancements—like compression algorithms—can trigger volatility in hardware markets, even without direct quantum computing involvement. Recovery is expected as fundamentals reassert dominance.
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Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Shares of computer memory and storage products slumpedBloomberg Terminal on concerns over demand after Google researchers touted a new compression technique. But it may be a hiccup rather than an existential threat.SK Hynix Inc., a key maker of memory chips for artificial intelligence applications, fell as much as 6% on the Korea Exchange. Flash memory manufacturer Kioxia Holdings Corp. dropped 4.4% in Tokyo. That followed similar losses by Micron Technology Inc. and Sandisk Corp. Wednesday in New York.

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