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This startup is using AI agents to automate HR tasks like onboarding. Read the pitch deck it used to raise $24 million.

Robert Scammell
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A Tel Aviv-based startup secured $24 million in funding for its AI-driven HR platform, combining a $15 million Series A (October 2025) and earlier seed rounds led by Entrée Capital, NFX, and F2 Venture Capital. The platform, called PeopleOS, functions like an app store for AI HR tools, offering modular, customizable agents that automate tasks like onboarding, payroll, and retention alerts based on employee data patterns. Founded in 2020 by ex-Monday.com executives Arnon Nir and Shirley Baumer, Shapes (formerly DreamTeam) lets companies build bespoke HR apps via prompt-based "vibe coding," adapting to workforce fluctuations in the AI era. Clients across 79 countries—including Quantum Machines and NextSilicon—use its SaaS model, paying per employee. The startup claims hundreds of customers in 14 industries, from tech to manufacturing. Funds will double headcount and expand markets, positioning Shapes against rivals like Workday and HiBob by emphasizing modular flexibility for diverse company structures.
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This startup is using AI agents to automate HR tasks like onboarding. Read the pitch deck it used to raise $24 million.

Shapes cofounders Shirley Baumer and Arnon Nir. Shapes 2025-12-10T13:11:40.152Z Share Facebook Email X LinkedIn Reddit Bluesky WhatsApp Copy link lighning bolt icon An icon in the shape of a lightning bolt.

Impact Link Save Saved Read in app Add us on This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account? Log in. Shapes raised $24 million for its AI-powered modular HR platform. The startup offers customizable HR tools and AI agents for onboarding, payroll, and retention. Business Insider got an exclusive look at the pitch deck it used to raise the funding. A Tel Aviv startup that uses AI agents to automate HR processes like onboarding and compensation has raised $24 million in funding.The HR platform from Shapes essentially offers an app store of AI-based HR tools. "It means that you can manage your employees your own way. You can install different apps and agents in order to do the job for you," Shapes cofounder and CEO Arnon Nir told Business Insider.For example, an AI agent can proactively notify a member of HR that an employee is at risk of leaving, based on data points such as low salary, high performance, and recent absences. The startup's AI agents can automate other workflows, such as payroll or contract drafting, based on prompts from HR staff. Employees can use the platform for HR tasks such as booking time off and also ask AI agents for information, including details about company policies. Shapes, which has rebranded from DreamTeam, was founded in 2020 by Nir and Shirley Baumer, who were previously founding members of HR tech company Monday.com.In addition to the app store-like structure, which the startup calls "PeopleOS," customers can build their own bespoke applications on the platform using prompts, similar to vibe coding.Shapes says its modular design can help companies scale up and down as the size of workforces fluctuates in the AI era. "Every company needs to rethink its structure, its people, its culture. And every company needs to kind of find itself from scratch," Baumer told Business Insider.The HR tech market is highly competitive, with an increasing number of players — such as Workday and HiBob — integrating AI into their solutions. Nir said the modular nature of its software is one of its competitive advantages."Every company works differently. You want to give them the power to decide what they want to use," Nir said. Shapes says it has "hundreds of customers" located in 79 countries and spanning 14 industries, including retail, manufacturing, and technology. Its customers include Quantum Machines, NextSilicon, Healthee, Arena Entertainment, and Imagen, according to Shapes. It operates as a software-as-a-service business model, charging a flat rate per employee at the company.The funding consists of $15 million in Series A, closed in October, and a previously unannounced $4.5 million seed investment, as well as a $4.5 million seed extension. The Series A round was led by Entrée Capital, with participation from NFX and F2 Venture Capital, which led the seed round. Shapes said it would use the funding to more than double its head count over the next year and expand into new markets. Here's an exclusive look at the 10-page pitch deck Shapes used to raise $24 million.

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