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Xsolla Agency Launches to Empower Creators Across Entertainment-Based Intellectual Property

Business Wire
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⚡ Quantum Brief
Xsolla launched a new service in March 2026 to connect game developers with premium entertainment IP, addressing licensing, monetization, and operational challenges for studios of all sizes. The Xsolla Agency simplifies IP licensing through expert negotiations, offering affordable, ROI-focused deals that reduce costs and boost player engagement via LiveOps events and promotions. Backed by infrastructure supporting 1,500+ developers across 200+ regions, the service provides global payments, fraud prevention, and compliance tools to maximize IP partnership value. It lowers risk for creators by handling complex negotiations, legal work, and operations, enabling indie and mid-size studios to access previously inaccessible premium IP. The platform extends beyond gaming, offering filmmakers and musicians global monetization tools while reducing platform dependency and operational burdens.
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This section is Partnership Content suppliedThe content in this section is supplied by Business Wire for the purposes of distributing press releases on behalf of its clients. Postmedia has not reviewed the content. by Business Wire Graphic: Xsolla Business WireArticle contentNew Service Simplifies Access to Premium IP Licensing, Driving Discoverability, Player Engagement, and Revenue for Game DevelopersSign In or Create an AccountEmail AddressContinueor View more offersArticle contentLOS ANGELES — Xsolla, a global video game commerce company, today launched Xsolla Agency, a comprehensive service connecting game developers with premium entertainment-based intellectual property (IP). The integrated offering addresses critical challenges for game creators: access to world-class IP, global monetization capabilities, and the operational infrastructure needed to build sustainable businesses.Article contentWe apologize, but this video has failed to load.Try refreshing your browser, ortap here to see other videos from our team.Article contentArticle contentXsolla Agency simplifies access to entertainment-based licenses through expert-led negotiations and industry relationships, offering affordable, monetization-focused deals structured for maximum ROI. Strategic IP partnerships increase discoverability, reduce user acquisition costs, and drive higher player spend through impactful LiveOps events and promotional campaigns.Article contentTop StoriesGet the latest headlines, breaking news and columns.There was an error, please provide a valid email address.Sign UpBy signing up you consent to receive the above newsletter from Postmedia Network Inc.Thanks for signing up!A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againInterested in more newsletters? Browse here.Article contentThe service is backed by the same commerce infrastructure powering 1,500+ game developers across 200+ geographies, including global payments with 1,000+ payment methods, distribution and platform enablement, and creator-centric tools for data, fraud prevention, and compliance support.Article content“We’ve built the infrastructure to solve commerce problems for game creators and developers,” said Chris Hewish, President of Xsolla. “Now we’re extending this expertise to bring entertainment-based IP to game developers, giving studios of all sizes the tools to grow their audiences and revenue.”Article contentFor game developers, this means Xsolla is simplifying access to entertainment-based licenses through expert-led negotiations and industry relationships, backed by the global commerce infrastructure needed to maximize the value of every IP partnership.Article contentWhat Xsolla Agency Delivers:Article contentEntertainment-based IP Licensing for Video GamesArticle contentPremium IP licenses sourced through expert-led negotiation with established entertainment industry relationshipsAffordable, monetization-focused deals structured for maximum ROI, not just brand exposureSimplified operations that make traditionally complex, expensive, and inaccessible licensing achievableStrategic IP partnerships that increase discoverability, reduce user acquisition costs, and drive higher player spend through impactful LiveOps events and promotional campaignsArticle contentGlobal Commerce Infrastructure for Game Developers Looking to Integrate Entertainment-Based IPArticle contentPayment processing across 200+ geographies with 1,000+ payment methods, enabling creators to monetize content globally and build sustainable revenue streamsDistribution and platform enablement that helps creators reach fans directly, reducing platform dependency while maintaining control over content, audience relationships, and monetization strategiesCreator-centric tools, data, fraud prevention, and compliance support are designed to reduce friction and let creators focus on their craftOperational services are now available to filmmakers and musiciansArticle contentArticle contentIndustry Expertise and Lower RiskArticle contentFor game developers: True market rates and flexible entertainment-based IP deal terms structured to drive maximum ROI and real revenue impactFor all creators: Experienced teams who handle complex negotiations, legal paperwork, and operational challenges to ensure everything is safe, fair, and profitableCommercial infrastructure that removes traditional barriers faced by independent creators and mid-size studiosArticle contentNew Opportunities Across the Creator EcosystemArticle contentGame developers: Increased discoverability, reduced acquisition costs, and higher player spend through licensed IPHollywood, Filmmakers, and musicians: Global reach, diverse audience access, and sustainable monetization without building complex in-house infrastructureAll creators: More control, less platform dependency, and focus on creating while Xsolla handles the backendArticle contentGame developers interested in Entertainment-based IP licensing and creators across film and music interested in global commerce infrastructure are invited to connect with the Xsolla team at xsolla.pro/agencyAbout Xsolla Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.Article contentFor more information, visit xsolla.comArticle contentArticle contentArticle contentView source version on businesswire.com: Article content https://www.businesswire.com/news/home/20260305044119/en/Article contentArticle contentContactsArticle contentMedia Contact Article contentArticle contentDerrick StembridgeArticle contentArticle contentVice President of Global Public Relations, XsollaArticle contentArticle contentd.stembridge@xsolla.comArticle content#distroArticle contentTrending Posthaste: Canada loses to the U.S. again, but this time it's not in the hockey rink News Bank of Canada governor warns of growing risks to financial stability Economy Legal fight over propane terminal clouds Canada's energy export push Energy Posthaste: This dormant pipeline needs to be restarted for the sake of Canada, economists say News Garry Marr: Why your house is still costing you, even if you've paid it off Personal Finance Share this article in your social networkCommentsYou must be logged in to join the discussion or read more comments.Create an AccountSign in Join the Conversation Postmedia is committed to maintaining a lively but civil forum for discussion. Please keep comments relevant and respectful. Comments may take up to an hour to appear on the site. You will receive an email if there is a reply to your comment, an update to a thread you follow or if a user you follow comments. Visit our Community Guidelines for more information. Posthaste: Canada loses to the U.S. again, but this time it's not in the hockey rink News Bank of Canada governor warns of growing risks to financial stability Economy Legal fight over propane terminal clouds Canada's energy export push Energy Posthaste: This dormant pipeline needs to be restarted for the sake of Canada, economists say News Garry Marr: Why your house is still costing you, even if you've paid it off Personal Finance

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