Software Bear Market: 2 Stocks With Massive Upside, According to Wall Street

By Brett Schafer – Feb 15, 2026 at 2:15PM ESTKey PointsFears of AI disruption have sent Wix and Adobe shares down even as their businesses are doing just fine. Wix's website development platform keeps growing, and the stock is trading at a low price. Adobe has been at risk of AI disruption, but it isn't showing up in today's numbers. These 10 Stocks Could Mint the Next Wave of Millionaires ›NASDAQ: WIXWix.comMarket Cap$3.8BToday's Changeangle-down(-2.42%) $1.72Current Price$69.23Price as of February 13, 2026 at 4:00 PM ETInvestors are scared of artificial intelligence (AI) disruption, which is presenting an opportunity to buy some high-quality businesses at a low price.The latest narrative in the financial world is the risk that artificial intelligence (AI) will disrupt existing software businesses. With new tools emerging from heavily funded AI labs that allow developers to quickly "code" new projects with only natural-language prompts, shareholders have become concerned that competition will pop up everywhere and erode existing profits for software providers. I believe this threat is overrated, presenting investors with a nice opportunity to buy high-quality software businesses at a reasonable price. Here are two software stocks with massive upside coming out of this software bear market, according to Wall Street. ExpandNASDAQ: WIXWix.comToday's Change(-2.42%) $-1.72Current Price$69.23Key Data PointsMarket Cap$3.8BDay's Range$68.91 - $71.9452wk Range$67.66 - $239.73Volume1.8MAvg Vol1.8MGross Margin68.45% Wix's accelerating growth Wix.com (WIX 2.42%) is a website development platform that lets individuals or teams easily build websites without code. It has been thrown out with the software bathwater, down to close to 70% in the last year. It makes little sense to sell Wix over low-code software development, as the company has been enabling individuals to do just that for building websites for a decade. Wall Street currently has an average price target of $151 for the stock, compared to its current trading price of $72. In fact, new AI tools that Wix is developing to help further improve its website development platform should increase its addressable market. We are already seeing this in the numbers. Revenue growth accelerated to 14% last quarter, up from 13% in the same quarter a year ago. It is not a huge acceleration, but it clearly shows that AI tools are not killing Wix's website development growth engine. The company has also acquired start-up Base44, which helps users build mobile apps without coding. This fits perfectly alongside Wix's low-code website-building platform. Base44 had virtually zero revenue when it was acquired last fall, but was already on pace to hit $50 million in annual recurring revenue (ARR) by the end of 2025. That is some phenomenal growth that should carry forward into 2026. Wix's free cash flow was $570 million over the last 12 months. The market cap is currently under $4 billion. This is a fantastic opportunity for investors to buy a durable growth stock at a dirt cheap price. Image source: Getty Images. Adobe's cheap stock price Adobe (ADBE +0.56%) is down nearly 45% over the last 12 months. The software conglomerate that supports video/photo editing, app development workflows, PDFs, and many other programs for the creative industry has faced growing concerns about AI disruption. The stock's average price target is $429, compared with its current price of $258. The idea is that marketing agencies or small developer teams can copy Adobe's product suite, platform integrations, and decades of software development by simply asking an AI bot to replicate it. While investors should not underestimate the growing capabilities of chatbots like Claude, this feels unlikely. A group of marketers does not want to spend time building video editing software, so they pay Adobe a small subscription fee each year. Other start-ups, such as Figma or Canva, are the real competitive threats to Adobe. Both have grown in recent years and encroached on Adobe's product turf. However, so far, it looks like Adobe can still grow through this increased competitive pressure. Last quarter, the business posted record revenue of $6.2 billion, a large backlog, and began buying back shares at a discount. Adobe's revenue has consistently grown for the last 10 years and should keep growing as the company raises prices on its software subscriptions while adding new customers. The stock trades at just 12.5x trailing operating earnings, which is one of its lowest levels ever, making it an ideal time to scoop up some shares. ADBE EV to EBIT data by YCharts Is AI disruption real? It may be easier for a group of software developers to build competing products to Wix or Adobe than it was a few years ago. But this does not mean customers will automatically switch to new programs over systems they have trusted to run their businesses for decades. You are taking a major risk by porting over your entire operating system to a software program built by AI when existing solutions from Wix, Adobe, or any other trusted software already work for you. The idea that small business owners paying for a Wix website or teams of marketers using Adobe will somehow vibe code replacement platforms and churn off of these software programs is laughable. AI disruption is a real risk to the entire business world, but it doesn't mean existing software programs will die tomorrow, or that everyone will spend their days using AI chatbots to code software replacements. Don't let the headlines and falling share prices scare you. Now is a great time to buy the dip on Adobe and Wix.com stock.Read NextFeb 4, 2026 •By Timothy GreenHere's Why Wix.com Stock Tumbled 16% in JanuaryJan 24, 2026 •By Adam LevyThis Small-Cap Growth Stock Has Been Hit Hard By the Rise of Artificial Intelligence.

But It Could Turn Into a Vibe Coding Giant.Jan 13, 2026 •By Brett SchaferWhy Shares of Wix.com Stock Collapsed In 2025Nov 19, 2025 •By Anders BylundWhy Wix.com Stock Crumbled 22% TodayAug 6, 2025 •By Eric VolkmanWhy Wix.com Stock Edged Higher TodayMay 21, 2025 •By Eric VolkmanWhy Wix.com Stock Dove by 16% TodayAbout the AuthorBrett Schafer is a contributing Motley Fool stock market analyst covering consumer goods, financials, technology, and industrials. Brett is a self-taught investor and has hosted the Chit Chat Stocks podcast since 2018. He previously worked as a lab engineer for science laboratories. He holds a bachelor’s degree in mechanical engineering with minors in finance and mathematics from Washington State University. His lab work on Major League Baseball’s juiced ball problem was featured in The Wall Street Journal and other national outlets.TMFBrettSchaferX@CCM_BrettStocks MentionedWix.comNASDAQ: WIX$69.23 (2.42%) $1.72AdobeNASDAQ: ADBE$263.97 (+0.56%) $+1.47*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.