2 Reasons Not to Give Up on Cruise Line Stocks

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By Will Healy – Mar 15, 2026 at 4:15AM ESTKey PointsDespite economic and political worries, the cruise industry has no shortage of fuel or customers.Most cruise line stocks already traded at low valuations.Amid the war in Iran and the virtual closing of the Strait of Hormuz, the focus has shifted back to oil prices and their effects on the economy. Oil prices have some impact on virtually all industries, but it is especially acute in the cruise line industry, as cruise ships depend on petroleum to operate. Nonetheless, if these consumer discretionary stocks fall, now is probably a buying opportunity, and here's why. Image source: Getty Images. 1. Worries about high prices are likely overdone Cruise line stock investors are probably going to watch the oil market more carefully. The Strait of Hormuz, the waterway where tankers transport 20% of the world's crude oil, is virtually shut down amid the war. That caused oil prices to spike above $115 per barrel before pulling back a few hours later to the $88 per-barrel range as of the time of this writing. The volatility in the price indicates that worries, rather than actual shortages, fueled the volatility. While the cruise industry's bottom lines could be significantly impacted if the high prices persist, for now, panicking is likely premature. However, the run-up in oil prices may be overdone as the market continues to be well supplied. Additionally, the economic worries in recent months have not dampened demand for cruise vacations if the financials of cruise lines like Royal Caribbean (RCL +2.22%) or Viking Holdings (VIK +0.77%) are any indication. Amid record booking levels, demand has exceeded supply, meaning these companies have not had to discount much to fill ships. Amid such conditions, demand is less likely to fall if they have to pass on some of that cost to consumers. ExpandNYSE: RCLRoyal Caribbean CruisesToday's Change(2.22%) $5.92Current Price$272.41Key Data PointsMarket Cap$74BDay's Range$269.32 - $277.3952wk Range$164.01 - $366.50Volume133KAvg Vol2.5MGross Margin39.91%Dividend Yield1.56% 2. Valuations Furthermore, despite high occupancy levels, most cruise line stocks are not expensive, with all but Viking trading at price-to-earnings (P/E) ratios below the S&P 500 average of 29. CCL PE Ratio data by YCharts. This is particularly true of Royal Caribbean and market leader Carnival Corp (CCL +0.29%), whose P/E ratios are now in the teens, leaving little further downside for these stocks. The low valuations have little to do with oil prices and are likely impacted by debt levels. Most of these companies ran up massive debts during the pandemic when governments barred them from sailing. However, they have also reduced those debts significantly and steadily refinanced existing debt at lower rates. The only reason they are not falling faster is that the cruise lines continue to build ships to meet the high demand for cruises. Cruise line stocks should continue to keep sailing Given the state of the industry, high oil prices should not derail cruise line stocks. Admittedly, the blockage of a major shipping lane for the oil industry is concerning and certainly, rising prices and geopolitical tensions have pressured travel-related stocks. If prices stayed high for months or years, that could negatively impact these stocks. Nonetheless, supplies have so far not been impacted, and the fact that cruise demand continues to exceed supply should make it easier for cruise lines to pass on costs. Moreover, since most of these stocks already traded at low valuations, the oil price scare likely amounts to a more lucrative buying opportunity rather than a reason to avoid these stocks.Read NextMar 10, 2026 •By Matthew BenjaminThese Cruise Line Stocks Are Falling Amid War-Driven VolatilityMar 10, 2026 •By Adria CiminoMarket Crash: 3 Stocks I'd Buy Without HesitationMar 5, 2026 •By Jeremy BowmanRising Oil Prices and Geopolitical Tensions Are Hurting These 2 Travel and Leisure StocksMar 2, 2026 •By Rich SmithWhy Carnival Corporation Stock Sank TodayMar 1, 2026 •By Adria CiminoMeet the Monster Stock That Continues to Crush the MarketFeb 27, 2026 •By Adria CiminoBillionaire Ole Andreas Halvorsen Just Bought Shares of These Recovery Story StocksAbout the AuthorWill Healy is a contributing Motley Fool stock market analyst covering technology and consumer goods industries.
Before The Motley Fool, Will was a freelance writer covering stocks and personal finance for MSN Money, Yahoo! Finance, and Nasdaq. Earlier in his career, he was an expert in geographic information systems, applying spatial and IT skills to perform RF and demographic analysis in the telecom industry. He holds a bachelor’s degree in journalism from Texas A&M University and an MBA in finance and strategy from the University of Texas at Dallas.TMFWillHealyX@HealyWritingStocks MentionedCarnival Corp.NYSE: CCL$23.97(+0.21%)+$0.05Royal Caribbean CruisesNYSE: RCL$272.54(+2.27%)+$6.05Norwegian Cruise LineNYSE: NCLH$18.87(-3.03%)-$0.59VikingNYSE: VIK$68.32(+0.77%)+$0.52*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.
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