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Reality TV star and former Playboy model Kendra Wilkinson says her career selling luxury real estate has blossomed

MarketWatch

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Kendra Wilkinson, a former Playboy model and reality TV star, has transitioned into luxury real estate, securing a California license in 2020 to launch her new career. She now specializes in Malibu’s high-end market, leveraging a chance connection to build a portfolio of multimillion-dollar listings. At 40, Wilkinson is shifting her public identity from entertainment to real estate, focusing on selling elite properties rather than her past fame. Her strategy includes networking and capitalizing on her celebrity status to attract affluent clients in competitive coastal markets. The move reflects a broader trend of celebrities pivoting to real estate, using their brand recognition to enter lucrative industries.

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Reality TV star and former Playboy model Kendra Wilkinson says her career selling luxury real estate has blossomedListen(11 min)Listen(11 min)Reality TV star turned real estate agent Kendra Wilkinson is perhaps best known for the time she spent living in the infamous Playboy Mansion—but she’s putting in the work to ensure her future success lies in the mansion she sells rather than those she’s resided in.Wilkinson, 40, who made a move into real estate in 2020 when she secured her license in California, is now staking her claim to Malibu’s luxury market, where a chance encounter several years ago has now landed her with a “whole portfolio” of multimillion-dollar listings.A Dow Jones CompanyCopyright © 2026 MarketWatch, Inc. All rights reserved.

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Website: https://www.marketwatch.com/rss/topstories

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