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Private Jet Company Bond Ups Bombardier Commitment to $5 Billion

Veena Ali-Khan
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Private jet operator Bond, backed by KKR & Co., has increased its Bombardier order commitment to $5 billion, up from $4 billion, targeting ultra-wealthy travelers with premium in-flight experiences. The expanded deal centers on Bombardier’s Global 8000, a near-supersonic flagship model, alongside Global 6500 and Challenger aircraft to diversify Bond’s high-end fleet. The move reflects growing demand for luxury air travel, with Bond betting on a "club-style" experience to justify premium pricing among elite clients. Bombardier’s Global 8000, capable of near-Mach speeds, is positioned as a key differentiator in Bond’s strategy to dominate the ultra-long-haul private jet market. This investment underscores Bond’s aggressive fleet modernization, leveraging Bombardier’s latest technology to capture high-net-worth travelers seeking exclusivity and performance.
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Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Private jet company Bond is expanding its commitment with Bombardier Inc. to about $5 billion, betting ultra-wealthy travelers will pay a premium for a club-style experience in the sky.Bond, backed by KKR & Co., increased its order commitment from about $4 billion, according to a statement reviewed by Bloomberg News. The move comes as Bond is shifting its fleet toward Bombardier’s flagship Global 8000, a top-tier jet capable of flying at nearly the speed of sound, while still maintaining a mix of the Global 6500 and Challenger aircrafts.

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