Lawmatics Announces AI Suite for Law Firms, Bringing Agentic Automation to Legal Lead Intake

This section is Partnership Content suppliedThe content in this section is supplied by GlobeNewswire for the purposes of distributing press releases on behalf of its clients. Postmedia has not reviewed the content. by GlobeNewswire Lawmatics announced agentic and generative AI tools for law firms, redefining how firms acquire clients, manage intake, and run day-to-day operations. GNWArticle contentThree native AI tools give law firms the ability to qualify leads, engage prospects, and manage operations automaticallySign In or Create an AccountEmail AddressContinueor View more offersArticle contentSan Diego, CA, March 24, 2026 (GLOBE NEWSWIRE) — Lawmatics, the leading CRM and client acquisition platform for law firms, today announced the most significant expansion of its platform to date, adding three native AI tools that redefine how firms acquire clients, manage intake, and run day-to-day operations. Built natively inside the Lawmatics platform, QualifyAI, EngageAI, and MerlinAI give law firms the ability to instantly qualify new leads, engage prospects across every channel, and manage their operations through natural language prompts. Together, these agentic and generative AI tools help firms convert more leads into clients and operate at their full potential.Article contentWe apologize, but this video has failed to load.Try refreshing your browser, ortap here to see other videos from our team.Article contentArticle contentLaw firms — particularly small and midsize practices — face a persistent gap between the volume of leads they receive and their capacity to respond to all of them effectively. Intake coordinators and attorneys managing high caseloads often cannot follow up with every prospect quickly enough, and leads that go cold represent real lost revenue. At the same time, the administrative burden of intake, reporting, and workflow management consumes hours that could otherwise be spent serving clients. With its AI suite, Lawmatics gives firms the capacity to respond to every opportunity, without adding to anyone’s workload.Article contentTop StoriesGet the latest headlines, breaking news and columns.There was an error, please provide a valid email address.Sign UpBy signing up you consent to receive the above newsletter from Postmedia Network Inc.Thanks for signing up!A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againInterested in more newsletters? Browse here.Article content“Law firms don’t lose potential new clients because of bad lawyering. They lose leads because of manual processes,” said Matt Spiegel, founder and CEO of Lawmatics. “QualifyAI, EngageAI, and MerlinAI give every firm on our platform the ability to operate at their full potential — converting more leads, serving more clients, and building the kind of practice they set out to build.”Article contentQualifyAI is an agentic AI that evaluates incoming leads against a firm’s specific criteria — including practice area, case type, and client profile — and automatically prioritizes the highest-value opportunities. Already recognized with an Excellence in AI Award from Business Intelligence Group, an independent organization that honors innovation across technology sectors, QualifyAI is the first of the three tools to reach general availability and is live for Lawmatics customers today.Article contentArticle content“Since rolling out QualifyAI, our firm has seen better quality leads coming through, higher conversion and close rates, and we’ve lost less time on poor-fit inquiries,” said Glenn Gilmour, director of operations at Johannesmeyer & Sawyer, PLLC and a Lawmatics customer.Article contentEngageAI deploys AI-powered outreach agents across email, phone, text, and chat, ensuring every prospect receives a timely response and continues moving through the intake process regardless of staff availability. MerlinAI, an in-platform copilot, allows users to build automations, generate reports, and surface insights using simple conversational prompts. EngageAI and MerlinAI are in production and will be released to customers in the coming months.Article contentAttachmentArticle contentLawmatics Announces AI Suite for Law Firms, Bringing Agentic Automation to Legal Lead IntakeArticle contentArticle contentArticle contentArticle contentArticle contentArticle contentSarah Bottorff Lawmatics 805-259-6553 sarah@lawmatics.com Article contentTrending Posthaste: Canada's troubled housing market just got hit with another headwind News JPMorgan sees 'national security risk' in old grid networks PMN Business Oil and gas supply chain is about to snap, warns energy economist Peter Tertzakian Oil & Gas National Bank CEO pushes for Keystone XL revival and Eastern energy corridor Oil & Gas Subscriber only. 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Posthaste: Canada's troubled housing market just got hit with another headwind News JPMorgan sees 'national security risk' in old grid networks PMN Business Oil and gas supply chain is about to snap, warns energy economist Peter Tertzakian Oil & Gas National Bank CEO pushes for Keystone XL revival and Eastern energy corridor Oil & Gas Subscriber only. Traders placed US$580 million in oil bets ahead of Donald Trump's social media post on Iran talks Subscriber only Financial Times