Henkel Is Nearing a Deal for Hair Care Brand Olaplex

German chemicals giant Henkel AG will acquire Olaplex Holdings Inc. for $1.4 billion, expanding its premium hair-care portfolio. The deal values Olaplex at $2.06 per share. The acquisition targets Olaplex’s cult-followed bond-repair shampoos and treatments, boosting Henkel’s high-end beauty division amid growing demand for professional-grade hair care. Düsseldorf-based Henkel confirmed the agreement via a Bloomberg Terminal statement, finalizing earlier reports. The transaction is expected to close in mid-2026 pending regulatory approvals. Olaplex, known for its patented bond-building technology, struggled with post-pandemic sales declines, making it a strategic buyout target for Henkel’s global expansion. This marks Henkel’s largest beauty-brand purchase since 2016, signaling aggressive growth in the lucrative $90B+ hair-care market. Analysts cite synergies in R&D and distribution.