Fresh Gourmet Launches Bacon Pieces in the Produce Aisle–With a Steamy Assist from Bachelor Nation’s Aaron Clancy

This section is Partnership Content suppliedThe content in this section is supplied by GlobeNewswire for the purposes of distributing press releases on behalf of its clients. Postmedia has not reviewed the content. by GlobeNewswire A playful new campaign heats up the produce section, proving bacon belongs wherever veggies live GNWArticle contentA playful new campaign heats up the produce section, proving bacon belongs wherever veggies liveSign In or Create an AccountEmail AddressContinueor View more offersArticle contentLOS ANGELES, April 02, 2026 (GLOBE NEWSWIRE) — Fresh Gourmet, the go-to brand for crunch-forward croutons, scrumptious salad toppings and so much more, is shaking things up at grocery stores nationwide in a way consumers won’t see coming—by bringing bacon to the produce aisle.Article contentWe apologize, but this video has failed to load.Try refreshing your browser, ortap here to see other videos from our team.Article contentArticle contentWith the launch of its two new Bacon Pieces products, Real and Uncured, the brand is redefining where, and how, shoppers discover bold flavor. Merchandised alongside fresh vegetables instead of the traditional center-store aisle, the product invites shoppers to rethink their salads, sides, and everyday meals.Article contentTop StoriesGet the latest headlines, breaking news and columns.There was an error, please provide a valid email address.Sign UpBy signing up you consent to receive the above newsletter from Postmedia Network Inc.Thanks for signing up!A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againInterested in more newsletters? Browse here.Article contentTo bring these products and their unique position on shelves to life, Fresh Gourmet teamed up with Aaron Clancy, fan favorite from The Bachelorette and two-time finalist on Bachelor In Paradise, for a cheeky new campaign that’s already turning heads.Article contentIn a playfully steamy video set in the fresh produce aisle, Clancy is typecast as the ultimate heartthrob, Bacon Pieces, surrounded by flirtatious vegetables vying for his attention. The video humorously captures what happens when irresistible flavor comes face to face with impassioned produce.Article contentAnd Clancy’s massive following is eating it up, as evidenced the response to the content (HERE), as well a tongue-in-cheek Instagram Poll asking which fresh produce item should be Bacon’s Bae (HERE).Article content“This launch is all about reimagining where bacon pieces belong,” says Krista Locke, VP of Marketing for Fresh Gourmet. “By placing Bacon Pieces in the produce department, we’re making it easier, and more inspiring, for shoppers to elevate fresh foods in a way that feels fun, indulgent, and totally unexpected.”Article contentArticle contentWhile bacon pieces have long been a pantry staple, Fresh Gourmet’s approach brings them closer to where they’re most often used, on salads, baked potatoes, and vegetable-forward meals, bridging the gap between convenience and freshness.Article contentAnd with Clancy at the center of the campaign, the brand is leaning fully into entertainment-first storytelling to spark conversation.Article content“This is the role I was born to play,” says Clancy. “If only I were as craveable as Bacon Pieces.”Article contentThe campaign rolls out across digital and social platforms this season, inviting shoppers to see their grocery store, and their salads, in a whole new light.Article contentAbout Fresh Gourmet CompanyFresh Gourmet Company is a trusted partner for packaged produce complements that inspire fresh produce consumption through innovative products, quality ingredients, and practical merchandising solutions. The company’s portfolio features consumer favorites such as Fresh Gourmet croutons and salad toppings, Concord Foods guacamole mixes and seasonings, Italia Garden squeeze citrus, and Simply Concord caramels and sauces.

Fresh Gourmet Company manufactures and distributes its products nationwide, serving major, regional, and e-commerce retail channels. For more information visit www.freshgourmetcompany.comArticle contentMedia ContactJoshua Levittjosh@fikacollective.comArticle contentA photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/116814d6-3c25-443c-a8cf-c17042d89358Article contentArticle contentArticle contentArticle contentArticle contentArticle contentTrending CRA denied taxpayer with multiple health issues the disability tax credit Personal Finance U.S. targets Canada’s cloud-computing move as trade irritant Economy Posthaste: Look for the Canadian dollar to be an 'underperformer' once the war winds down, says CIBC News Snowbirds moving back home drives demand for cottage properties, says Royal LePage Real Estate When helping a young adult out with the rent can do more harm than good Debt Share this article in your social networkCommentsYou must be logged in to join the discussion or read more comments.Create an AccountSign in Join the Conversation Postmedia is committed to maintaining a lively but civil forum for discussion. Please keep comments relevant and respectful. Comments may take up to an hour to appear on the site. You will receive an email if there is a reply to your comment, an update to a thread you follow or if a user you follow comments. Visit our Community Guidelines for more information. CRA denied taxpayer with multiple health issues the disability tax credit Personal Finance U.S. targets Canada’s cloud-computing move as trade irritant Economy Posthaste: Look for the Canadian dollar to be an 'underperformer' once the war winds down, says CIBC News Snowbirds moving back home drives demand for cottage properties, says Royal LePage Real Estate When helping a young adult out with the rent can do more harm than good Debt