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‘Avengers: Doomsday’ May Blink In ‘Dune: Part 3 Release Date Chicken

Paul Tassi, Senior Contributor
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Marvel’s Avengers: Doomsday may shift its release from December 18, 2026, to December 11 to avoid clashing with Dune: Part 3, according to exhibitor sources. The move follows Dune securing most IMAX screens for its opening, leaving Doomsday with limited premium format access—a key factor in the potential date change. Historical box office data suggests Doomsday would likely outperform Dune if both debuted the same weekend, but shared screens could reduce both films’ earnings. Industry insiders cite Dune’s locked IMAX deals as the decisive factor, giving Doomsday incentive to shift earlier for a full weekend of premium screenings. No official announcement has been made, but discussions indicate Doomsday is the more likely film to adjust, mirroring past blockbuster release conflicts.
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InnovationGaming‘Avengers: Doomsday’ May Blink In ‘Dune: Part 3 Release Date ChickenByPaul Tassi,Senior Contributor.Forbes contributors publish independent expert analyses and insights. News and opinion about video games, television, movies and the internet.Follow AuthorMar 31, 2026, 10:08am EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.Avengers Doomday/Dune Part 3Marvel/LegendaryWe love combining movie names ever since Barbie and Oppenheimer created Oppenarbie, sharing the same release weekend. This year, we have Dunesday, with Avengers: Doomsday and Dune: Part 3, both enormous blockbusters, releasing on the same day, December 18, 2026.This was always a bit head-scratching, as there is a reason two enormous movies do not usually butt heads, with rare Barbenheimer (yes, I know what it really was) exceptions. An Avengers movie doing this especially seemed wild.There is a new report out from John Campea who says after some speculation from other outlets, he spoke with a source in exhibitor relations that says there are “discussions” about Avengers: Doomsday being the one to blink, moving off that date to one week earlier on December 11.One factor here, outside of just “two big movies may cannibalize each other,” is that Dune: Part 3 has a ton of IMAX screens locked up for distribution that Doomsday cannot get on that release day. Moving up would allow Doomsday to get at least one weekend of a bunch of IMAXes before Dune takes them over, which may tip the scales into making this happen, Doomsday, swerving in this game of release date chicken.Avengers DoomsdayMarvelMORE FOR YOUWould Avengers: Doomsday have won the weekend if they shared it? Probably. Here are the domestic opening weekend totals for all Avengers movies plus two Dune movies.Avengers - $207 millionAvengers: Age of Ultron - $191.3 millionAvengers: Infinity War - $257.7 millionAvengers: Endgame - $357.1 millionDune: Part One - $41 millionDune: Part Two - $82.5 millionIf you’re about to say, “well, the post-Endgame era has not been great,” and there’s Marvel fatigue, let me show you the Spider-Man: Brand New Day trailer that is the first trailer to break 1 billion views on YouTube. (Avengers: Doomsday isn’t quite comparable, as it opened with those short little teaser trailers). So, it’s more than likely that Avengers: Doomsday would have “won” anyway, but with both an unneeded dip shared with a blockbuster, and a lack of IMAX screens that they can get if they shift just a week. Dune isn’t going to move after getting those screens, potentially opening them up for Doomsday. Whoever secured that deal deserves a raise.Again, none of this is official, but we have at least one report that it may happen (we are still nine months away after all), and almost everything about it makes sense, given the situation at hand. I don’t think this is Doomsday being “scared” of Dune, again, they’d win the weekend, but the IMAX factor may be decisive.Follow me on Twitter, YouTube, and Instagram.Pick up my sci-fi novels the Herokiller series and The Earthborn Trilogy.Editorial StandardsReprints & PermissionsLOADING VIDEO PLAYER...FORBES’ FEATURED Video

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