Where Is Growth? Just Ask The Youth
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William Blair842 FollowersFollow5ShareSavePlay(14min)CommentsSummaryThe economic power of millennials and Gen Z is accelerating, creating a $24 trillion and rapidly expanding market.Youth-driven behaviors—digital nativity, platform fluidity, and value-driven consumption—are creating new winners across technology, wellness, and financial services.Companies that recognize and adapt to these demographic shifts early may capture the next cycle of growth and competitive advantage.
Images By Tang Ming Tung/DigitalVision via Getty Images We are witnessing a shift in market influence from one generation to the next. As millennials and Gen Z gain purchasing power, shape digital norms, and set cultural direction, they are redefining what growth looksThis article was written byWilliam Blair842 FollowersFollowWilliam Blair is committed to building enduring relationships with our clients and providing expertise and solutions to meet their evolving needs. We work closely with the most sophisticated investors globally across institutional and intermediary channels. We are 100% active-employee-owned with broad-based ownership. Our investment teams are solely focused on active management and employ disciplined, analytical research processes across a wide range of strategies. We are based in Chicago with resources in New York, London, Zurich, Sydney, Stockholm, and The Hague, and dedicated coverage for Canada.