Why Opendoor Stock Popped Today
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The real estate e-commerce platform's turnaround plan is taking hold.Shares of Opendoor Technologies (OPEN +7.53%) rose on Friday after the online home-selling platform showed progress toward achieving profitability. By the close of trading, Opendoor's stock price was up more than 7% after rising as much as 20% earlier in the day. Image source: Getty Images. Executing the plan Soon after Kaz Nejatian, the former chief operating officer of e-commerce leader Shopify, took over as CEO of Opendoor in September, he laid out his strategy to turn around the struggling real estate platform. "Last quarter, we outlined a four-step plan to transform Opendoor: reach breakeven adjusted net income by the end of 2026 on a 12-month go-forward basis, drive positive unit economics while increasing transaction velocity, transition to direct-to-consumer relationships, and expand our product suite," Nejatian said. ExpandNASDAQ: OPENOpendoor TechnologiesToday's Change(7.53%) $0.35Current Price$5.00Key Data PointsMarket Cap$4.4BDay's Range$4.74 - $5.5952wk Range$0.51 - $10.87Volume132MAvg Vol64MGross Margin8.01% Opendoor's fourth-quarter results demonstrate significant developments toward those goals. Its home purchases jumped 46% from the prior quarter. At the same time, the percentage of homes on the market over 120 days fell to 33% from 51%. Opendoor also improved its cost structure. Fixed operating expenses declined to $35 million, down from $37 million in the third quarter and $43 million in the year-ago period. "These results reflect structural improvements in how we operate with more accurate pricing, faster inventory turns, and disciplined selection," Nejatian said. Profitability goals remain on track Opendoor reiterated its intentions to achieve positive adjusted net income on a 12-month go-forward basis by the end of this year. "While our newer cohorts are still early in their sell-through, we like what we see," Nejatian said.Read NextJan 9, 2026 •By Joe TenebrusoWhy Opendoor Stock Popped TodayDec 19, 2025 •By Anthony Di PizioOpendoor Technologies Stock Is Up 320% in 2025. Is It a Buy for 2026?Nov 27, 2025 •By Catie HoganShould Investors Close the Door on Opendoor?Nov 16, 2025 •By Anthony Di PizioIs It Too Late to Buy Opendoor Technologies Stock?Oct 20, 2025 •By Anthony Di PizioShould You Buy Opendoor Technologies Stock Before Nov. 6?Oct 14, 2025 •By Anthony Di PizioIs It Too Late to Buy Opendoor Technologies Stock?About the AuthorJoe Tenebruso is a contributing Motley Fool stock market analyst with more than 3,000 financial bylines to his name. Joe was an investment analyst for Stock Advisor, Income Investor, Crypto Society, and other top-rated investing services. He also managed Tier 1 Investments, a market-crushing real-money portfolio with 24.58% annualized returns. Joe graduated summa cum laude from Rutgers University with a Bachelor of Science in Finance.tmfguardianX@Tier1InvestorStocks MentionedOpendoor TechnologiesNASDAQ: OPEN$5.00 (+7.53%) $+0.35ShopifyNASDAQ: SHOP$126.21 (+1.95%) $+2.41ShopifyTSX: SHOP$172.89 (+1.93%) $+3.28*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.