Disney: Can The Mouse House Bring Back The Movie Magic?
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Max Greve3.97K FollowersFollow5ShareSavePlay(17min)CommentsSummaryThe Walt Disney Company has delivered flat returns over the past decade, with the DIS stock price unchanged since 2015 despite major strategic shifts.Core franchise performance—Avatar, Star Wars, Marvel, Pixar, Simpsons—remains the primary driver for DIS, especially as Parks rely on strong content.Recent AI and ESPN streaming developments are seen as transitory; the real long-term value lies in franchise execution and content pipeline.Leadership succession and franchise management are critical risks; Parks chief D’Amaro may become CEO, but content success is the key 2026 catalyst. Wirestock/iStock Editorial via Getty Images On December 19th, 2015, The Walt Disney Company (DIS) closed at $111.37. As of this writing, early afternoon on December 19th, 2025, at this very moment it is trading at…$111.37. You can throw the dividends into the argument ifThis article was written byMax Greve3.97K FollowersFollowMax Greve is a graduate of Northwestern University with a quadruple major in History, Economics, Political Science, and International Studies. Max is a full-time writer and in addition to stock market trends also writes articles on government, current events, macroeconomic trends, and last but not least, the ongoing inefficiencies of professional sports.Analyst’s Disclosure:I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article. Seeking Alpha's Disclosure: Past performance is no guarantee of future results. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Seeking Alpha is not a licensed securities dealer, broker or US investment adviser or investment bank. Our analysts are third party authors that include both professional investors and individual investors who may not be licensed or certified by any institute or regulatory body.