Audi’s China-Only E5 Sportback Model Sparks Europe Buyer Envy

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Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Electric Vehicles:A new line of China-exclusive Audi models is garnering interest in Europe, with car enthusiasts eying the sophisticated design and top-notch performance of the electric E5 Sportback.The model, part of a new electric brand portfolio available only in China, is the subject of a YouTube video by Germany’s JP Performance that hones in on the car’s comparatively low price of around €40,000 ($47,000) in China for the high-spec version. Channel host Jean Pierre Kraemer expresses disbelief at the pricing, and estimates an equivalent Audi model in Germany to cost at least double compared to the E5 Sportback’s base version.
